Inside Amplitude
September 18, 2024
Goodbye MQLs: Why Product-Qualified Leads Drive Faster Growth
With Amplitude’s powerful integration with HubSpot, marketers can drive eight times better conversions compared to marketing-qualified leads (MQLs).
Phil Burch
Group Product Marketing Manager, Amplitude
Inside Amplitude
September 18, 2024
Goodbye MQLs: Why Product-Qualified Leads Drive Faster Growth
With Amplitude’s powerful integration with HubSpot, marketers can drive eight times better conversions compared to marketing-qualified leads (MQLs).
Phil Burch
Group Product Marketing Manager, Amplitude
Perspectives
View allPerspectives
Meet the Next Gen Builder: Gage Sonntag, Senior Director of Data at Super.comSeptember 11, 2024
Brynn Haynam
Sr. Director, Brand Marketing
Bennett Brownlow
Emerging Enterprise Account Executive
Christopher Selden
Principal Product Manager, Data Connections, Amplitude
Best Practices
View allSam Edwards
Global Technology Partner Manager, Amplitude
Kate Adams
Product Manager, Amplitude
Katie Geer
Product Manager, Amplitude
Featured Collection
Learn product-led growth fundamentals from the experts
It's easy to see why product-led growth (PLG) is having a moment. PLG keeps customer acquisition costs low and reduces sales and marketing spending.
Learn what product-led growth is and how to get started from our expert contributors. With the right PLG strategy, you can align your resources to what's best for your customers and your bottom line.
Mallory Busch
Product Marketer, dbt Labs
John Cutler
Former Product Evangelist, Amplitude
Ibrahim Bashir
VP of Product, Amplitude
Inside Amplitude
View allPhil Burch
Group Product Marketing Manager, Amplitude
Brittney Lee
Talent Operations Coordinator, Amplitude
Inside Amplitude
Free Analytics Templates: Introducing Amplitude's Template GallerySeptember 10, 2024
Franciska Dethlefsen
Head of Growth Marketing
Customer Stories
View allCustomer Stories
Taco Bell Boosts Conversions By Partnering with the Amplitude Professional Services TeamSeptember 18, 2024
Perri Myers
Product Marketing, Menu Strategy at Taco Bell
Customer Stories
Zip's Data-Driven Revamp Drives 60% Increase in Additional Repayment StartsSeptember 16, 2024
Tal Bergman
Chief Data Officer, ANZ at Zip
Conner Sunday
Customer Marketing Manager
Dani Mednikoff
Digital Product Manager at A+E Networks
Featured Contributors
Learn about analytics, product, and more from industry experts.
All contributorsAdam Greco
Product Evangelist, Amplitude
Julia Dillon
Senior Product Marketing Manager, Amplitude
Ibrahim Bashir
VP of Product, Amplitude
Phil Burch
Group Product Marketing Manager, Amplitude